Editor’s note: Ralph Dangelmaier is the CEO of BlueSnap. McDonald’s, in an act of desperation good will, has been letting some customers pay for meals with selfies, hugs, high fives and other forms of “Lovin.’” Yes, millennials have such low regard for McDonald’s that the brand is one step shy of paying people to eat its food. But this publicity stunt also embodies the “weirdness” that millennials bring to everything financial.
If millennials really could exchange […]