Taylor Swift is a class act. This is most recently evidenced via her very carefully-worded open letter to Apple regarding “holding back” her newest album from Apple’s imminent music streaming service. Ms. Swift finds Apple’s decision to not pay artists for the three month “trial period” to be “shocking, disappointing, and completely unlike this historically progressive and generous company.”
Ms. Swift creates extraordinary work and is a very savvy marketer. At least in part because […]
