Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods

By cineramaMarch 26, 2019Ethereum

Luxury brand conglomerate LVMH, owner of the iconic Louis Vuitton label, is preparing to launch a blockchain for proving the authenticity of high-priced goods, CoinDesk has learned.

Code-named AURA, the […]

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Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods

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