How to Develop A DApp That Attracts 1 Million Daily Active Users

By March 19, 2020DApps
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The world is in the early stages of the decentralized Web 3.0. However, many parallels exist compared to what happened in the 1990s during the Web 1.0 and when the mobile boom of Web 2.0 happened.

The great thing about it all is that there are several models to learn from, and although technology is different, the end goal appears to be the same. There is the creation of amazing applications and decentralized app (dApp) that enable people to save money, make money, play, learn, save time, organize themselves, and do a lot of other things.

Taking that into account, there are various steps that one can use to build a dApp that can attract up to one million daily users.

It takes effort

Creating a great app takes time since the developer must figure out what people want and how to deliver it to them in a manner that makes sense. Developers may have great ideas. However, without an entire ecosystem, an app or dApp will have a hard time coming to life.

Hence, sophisticated tools for creating user experience functionality and network capabilities. To some extent, Web 3.0 is a step ahead of Web 2.0 in the sense that there are hardware and a network that both enterprises and consumers can build on. However, not everything that exists is perfect, and many challenges exist.

None of the current infrastructures was primarily built to be optimized for decentralized blockchain experiences. Thus, there is a lot of work that must be done in most areas of the DApps ecosystem to take their usage to their next level.

Whether it is the blockchain-optimized phones, development tools, or servers, this ecosystem in general needs to grow. It is most probable that a portal or Dapp store of some sort must be established so that people have several trusted places to get the Dapps they seek. There is extensive building to do across the Web 3.0 stack, and as it is said, a rising tide raises every ship.

The Customer Knows What They Want

At times consumers may not be right, but in this case, listening to what the customers want. If a developer wants users to use their app, it should be useful and easy to use. It is essential to emphasize user experience and usability over having everything; and the kitchen sink is a significant point to remember.

Usability testing is capable of providing unbiased reviews at a Dapp’s user experience. It is advisable to find random users and get their feedback regularly. Developers should not over-complicate their products. It is advisable to bring testers in a place where they can observe them using the products.

One can learn that the testers use the dApps in different ways than the app was thought to operate. On the other hand, they might not have an idea on how to use the products. Using testers earlier in the development process can help a developer save considerable amounts of time and money. It can also help one to pivot or change the direction that they take in their dApp development.

Right Tools and Strategies Matter

As much as every developer wants to believe that their dApp will become the next viral hit, the reality must be: to become successful; one needs to have the ideal tools to promote their dApp. Hence, they must be ready to use many of the existing methods and several other undiscovered new strategies.

Whether using paid or organic methods, dApps developers need to use a vast arsenal of techniques and tools. They use these strategies to get their products into the hands of the consumers. It means that they need to use everything from content marketing to ad-buys to influencer campaign outreach and traditional public relations.

Testing new methods for blog placements or working on a new dApp marketplace based on a tokenized voting strategy for the best dApp done by real dApp users. Everything in this space is fair, and there are undoubtedly many rules that can and should be rewritten.

Rising above the competition is always quite challenging. Therefore, the crypto market must shed its image as a sector just for the fringe thinkers and crypto maximalists. When it succeeds in doing that, it will break into the mainstream world. There is a lot of room for more people to come in. Moreover, and decentralization is an incredibly powerful tool that should be introduced to the masses.

People should understand that decentralization is about the democratization of business. Currently, it appears like the world is at the start of a revolution on a global scale. But, just like all the other great ideas, a catalyst is needed and great nurturing for the idea to grow.

The Takeaway

Blockchains are guaranteed to enable groups to self-organize and design many trustless profit-sharing models and governance. This amazing technology has the potential to transform business models, governments, and political environments on a global scale. But for now, it is crucial to find the right use cases, build great products, and help users find these dApps.

There is no secret strategy that can enable a developer to create a dApp that reaches one million daily active users. However, it takes passion and a lot of inspiration, planning, and execution to achieve this milestone.

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