Overstock Unveils Bitcoin-Only Discounts, Wider Adoption Strategy

By April 9, 2015Bitcoin Business

A spokesman from the first major online retailer to accept Bitcoin, Overstock.com , has confirmed that the company is planning to conduct exclusive Bitcoin-only customer outreach including sales and discounts.

Speaking in an interview with Digital Currency Council vice president Sarah Martin ahead of his pitch at the Virtual Currency Today Summit at the end of April, the firm’s director of communications Judd Bagley explained that “incentives” were part of what was needed to increase […]

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