Check out our report presenting data on the ICO market fluctuations in 2018 with special attention given to the analysis of movements during July 2018, specifically July 23-29, 2018.
Information as of July 30, 2018
This report was created by:
- Professor Dmitrii Kornilov, Doctor of Economics, Member of the Russian Academy of Natural Sciences, and Leading Analyst at ICOBox;
- Dima Zaitsev, PhD in Economics, Head of International Public Relations and Business Analytics Department Chief at ICOBox;
This report presents data on ICO market changes during 2018. Special emphasis has been placed on an analysis of the changes that have taken place during July 2018, including over the past week (July 23-29, 2018).
1. General analysis of the ICO market (by week, month)
1.1. Brief overview of ICO market trends
Table 1.1. Brief ICO market overview, key events, news for the two weeks from July 23-29, 2018
|№||Factors and events |
(link to source)
|Date of news||Description||Type of impact|
|1.||New Ethereum Blockchain Token Standard ERC777 Could Replace ERC20 [source: ethnews.com]||July 25, 2018||The new Ethereum blockchain ERC777 standard token is entering the final stages of development and will be presented to the general public in August. The ERC777 standard is being touted as a more flexible alternative to the ERC20 standard. The developers have also announced that it will allow quicker and more streamlined transactions to be performed.||Favorable |
|2.||Venezuela to Remove Five Zeroes from Ailing Currency [source: reuters.com]||July 26, 2018||The Venezuelan authorities plan to replace the national currency with a new monetary unit tied to the El Petro cryptocurrency, which is “backed by oil.”||Favorable |
|3.||Introducing Telegram Passport [source: telegram.org]||July 26, 2018||Passport is an authorization mechanism in services that require a person’s personal data for access (for example, financial applications, ICO projects, etc.).||Favorable |
|4.||Swiss Markets Authority Investigates Troubled $100 Million ICO Envion [source: coindesk.com]||July 26, 2018||The Swiss Financial Market Supervisory Authority (FINMA) has announced that it is investigating the launch of the Envion AG blockchain, which collected more than $100 million in December 2017, due to possible violations of the rules for holding ICOs.||Unfavorable |
Table 1.2 shows the development trends on the ICO market since the start of the second quarter of 2018. Only popular and/or successfully completed ICOs (i.e. ICOs which managed to collect the minimum declared amount of funds) and/or ICOs listed on exchanges were considered.
Table 1.2. Aggregated trends and performance indicators of past (completed) ICOs1,2,3
|July 1-8, |
|July 9-15, |
|July 16-22, |
|July 23-29, |
|Total amount of funds collected, USD million||1 064||1 747||1 499||157.1||169.2||268.5||96|
|Number of companies that completed an ICO1||104||118||79||18||22||17||11|
|Maximum collected, USD million (ICO name)||133 (Basis (previously Basecoin))||72 (Flashmoni)& 118 (Orbs) |
|575 (TaTa |
|23.9 (Atlantis Blue Digital)||30 (Sparkster)||68.3 (Cryptosolartech)||21.8 (Staramba)|
|Average collected funds, USD million||10.2||14.8||19.0||8.7||7.7||15.8||8.7|
1 Data source: tokendata.io, icodrops.com, icodata.io, coinschedule.com, cryptocompare.com, smithandcrown.com. For some ICOs information may currently be incomplete (for instance, the amount of funds collected). ICOs that collected less than $100,000 were not considered.
2 Date when data was updated – July 30, 2018.
3 Not including EOS, which collected $4 billion or 7.12 million ETH over the year from June 26, 2017, to June 1, 2018.
The data for the previous period have been adjusted to account for the appearance of more complete information on past ICOs. Over the past week (July 23-29, 2018) the amount of funds collected via ICOs equaled $96 million. This amount consists of the results of 11 successfully completed ICOs, with the largest amount of funds collected equaling $21.8 million (Staramba ICO). The average collected funds per ICO project equaled $8.7 million (see Tables 1.2, 1.3). A total of approximately 35 ICOs were completed last week. However, not all projects indicate the amount of funds collected on their official websites.
Table 1.3. Amount of funds collected and number of ICOs
|Number of ICOs*||Average collected, |
|Total, 2017||6 890.1||514||13.4|
|January 2018||1 665||94||18|
|February 2018||2 679||90||29.8|
|March 2018||7 149||79||90.5|
|April 2018||1 064||104||10.2|
|May 2018||1 747||118||14.8|
|June 2018||1 499||79||19.0|
|July 1-8, 2018||188.2||22||8.6|
|July 9-15, 2018||169.2||22||7.7|
|July 16-22, 2018||268.5||17||15.8|
|July 23-29, 2018||96||11||8.7|
|Total for 2018***||16 526||636||26.0|
* Data source: tokendata.io, icodrops.com, icodata.io, coinschedule.com, cryptocompare.com, smithandcrown.com.
Information on funds collected is not available for all ICOs (information for last week is tentative and may be adjusted). ICOs that collected less than $100,000 were not considered.
** More than 1,000 ICOs were performed in 2017. However, the data for the 514 largest and most popular ICOs, the data of which can be processed, were considered when calculating the total amount of funds collected during 2017.
*** Including the TON Pre-ICO-1,2 ($1.7 billion) and the Petro ICO ($5 billion). According to the data from the official website of the Petro ICO, Petro sales equaled more than $5 billion, which is equivalent to more than $4 billion euros or $31 billion yuan (http://www.elpetro.gob.ve/#about). However, the data on the amount collected by El Petro from some other sources differ. For example, according to criptomoedasfacil.com, the amount of funds collected cannot exceed $2.3 billion taking into account discounts, the project White Paper indicates $4.387 billion, and other sources mention the $3 billion stated, among others, by the President of Venezuela Nicolas Maduro.
**** Not including EOS, which collected $4 billion or 7.12 million ETH over the year from June 26, 2017, to June 1, 2018.
***** The data for 2018 have been updated (date updated: July 30, 2018).
Table 1.3 shows that the largest amount of funds was collected via ICOs in March 2018, mainly due to the appearance of major ICOs. The highest average collected funds per ICO was also seen in March 2018.
Figure 1.1. Trends in funds collected and number of ICOs since the start of 2017
1.2. Top ICOs during the analyzed period
Table 1.4 shows the ten largest ICOs.
Table 1.4. Top 10 ICOs by the amount of funds collected (July 23-29, 2018)*
|№||Name of ICO***||Category**||Collected, $ million||Date|
|1||Staramba||Gaming & VR||21.8||July 25, 2018|
|2||The Deal Coin||Finance||17.6||July 27, 2018|
|3||Quadrant Protocol||Content Management||16||July 26, 2018|
|4||Bitmax||Finance||13.7||July 23, 2018|
|5||TV-TWO||Commerce & Advertising||8.7||July 24, 2018|
|6||Gramaton Token||Mining||7||July 24, 2018|
|7||Swiss Alps Mining||Mining||6||July 27, 2018|
|8||Etherisc||Finance||3.6||July 24, 2018|
|9||Etheal||Drugs & Healthcare||0.82||July 23, 2018|
|10||Typerium||Commerce & Advertising||0.5||July 23, 2018|
|Top 10 ICOs*||265|
* When compiling the lists of top ICOs, information from the websites tokendata.io, icodrops.com, icodata.io, coinschedule.com and other specialized sources is used.
** The category was established based on expert opinions.
*** Only popular and/or successfully completed ICOs (i.e. ICOs which managed to collect the minimum declared amount of funds) and/or ICOs listed on exchanges were considered. Information may be incomplete for some ICOs (for instance, the amount of funds collected). ICOs that collected less than $100,000 were not considered.
The data for the previous period (July 23-29, 2018) may be adjusted as information on the amounts of collected funds by completed ICOs is finalized.
The leader of the period was the Staramba project, which positions itself as the most progressive high-tech company of the social VR network in the world. STARAMBA.spaces will be a place where people can carry over their previous relations to the virtual world.
STARAMBA sees itself as a pioneer in VR and is an important partner to the most well-known brands throughout the world and world famous stars of sport, music, and entertainment in terms of the development of this virtual world and community of users. STARAMBA SE works with the largest Hollywood studios and brands such as KONAMI.
According to information from the project’s website, ITO backers will receive a 90% discount on the purchase of existing starting content. The cost of the token during the ITO was set at $0.1, and the planned price of products in the VR ecosystem after the ITO is around $1-1.4 for one token (STT).
Figure 1.2 presents the ten largest ICOs completed during in early July.
Figure 1.2. Top 10 ICOs by the amount of funds collected (July 23-29, 2018)
1.3. Top ICOs in the Gaming & VR category
The list of top ICOs by category is compiled with due account of the categories of the leading ICOs for the week. The Staramba project was among the top 10 largest projects by the amount of funds collected via ICO in the Gaming & VR category (Table 1.5).
Table 1.5. Top 10 ICOs by the amount of funds collected, Gaming & VR category
|№||Name of ICO||Category*||Collected, $ million||Date||Token performance|
|1||Wax||Gaming & VR||68.4||November 29, 2017||1.30x|
|2||MobileGO||Gaming & VR||53.1||May 25, 2017||0.17x|
|3||SingularityNet||Gaming & VR||36||December 22, 2017||0.79x|
|4||Enjin Coin||Gaming & VR||35.0||November 1, 2017||1.04х|
|5||Refereum||Gaming & VR||32.3||February 8, 2018||0.57x|
|6||Play2Live||Gaming & VR||30.0||March 14, 2018||n/a|
|7||Decentraland||Gaming & VR||24.2||August 17, 2017||4.22x|
|8||Egretia||Gaming & VR||23.65||May 26, 2018||1.34x|
|9||Staramba||Gaming & VR||21.8||July 25, 2018||n/a|
|10||CEEK||Gaming & VR||17.34||May 4, 2018||n/a|
* When compiling the lists of top ICOs, information from the websites tokendata.io, com, icodata.io, coinschedule.com and other specialized sources is used. The ICO project categories correspond to the information from the website coinschedule.com. If there is no information on the website concerning the project category at the time of compilation of this analytical report, the category is determined by experts.
** The top projects in this category completed in July 2018 are highlighted in red.
At present, all projects from the top 10 in this category have a token performance indicator of 0.17x to 4.22x. The most successful exchange listing among the ten presented is the Decentraland project, as it has a current token price to token sale price ratio of 4.22x. When considering this indicator, it is important to remember that the Decentraland ICO was completed on August 17, 2017, i.e. the 4.22x growth took place over approximately eleven months. Decentraland’s current market capitalization exceeds $131.5 million.
Figure 1.3. Top 10 ICOs by the amount of funds collected, Gaming & VR category
During the analyzed period (July 23-29, 2018) at least 11 ICO projects were successfully completed, each of which collected more than $100,000, with the total amount of funds collected equaling more than $96 million. Last week’s leader was the Staramba project, which collected $21.8 million. The total amount of funds collected by a number of ICOs failed to reach even $100,000 (the information for some projects is still being finalized).
Annex – Glossary
|Initial coin offering, ICO||A form of collective support of innovative technological projects, a type of presale and attracting of new backers through initial coin offerings (token sales) to future holders in the form of blockchain-based cryptocurrencies and digital assets.|
|Token sale price |
Current token price
|Token sale price during the ICO. |
Current token price.
|Token reward||Token performance (current token price ÷ token sale price during the ICO), i.e. the reward per $1 spent on buying tokens.|
|Token return||(see token reward) Performance of funds spent on buying tokens or the ratio of the current token price to the token sale price, i.e. performance of $1 spent on buying tokens during the token sale, if listed on an exchange for USD.|
|ETH reward – current dollar value of $1 spent on buying tokens during the token sale||Alternative performance indicator of funds spent on buying tokens during the ICO or the ratio of the current ETH price to its price at the start of the token sale, i.e. if instead of buying tokens $1 was spent on buying ETH at its rate at the start of the token sale and then it was sold at the current ETH price.|
|BTC reward– current dollar value of $1 spent on buying tokens during the token sale||Similar to the above: Alternative performance indicator of funds spent on buying tokens during the token sale, i.e. if instead of buying tokens $1 was spent on buying BTC at its price at the start of the token sale and then it was sold at the current BTC price.|
|Token/ETH reward||This ratio describes a market participant’s economic benefits and disadvantages resulting from buying tokens during the token sale relative to buying ETH. If the result is over 1, the market participant spent his funds more efficiently on buying tokens than if he were to have spent his funds on ETH.|
|Token/BTC reward||This ratio describes the market participant’s economic benefits and disadvantages resulting from buying tokens during the token sale relative to buying BTC. If the result is over 1, the market participant spent his funds more efficiently on buying tokens than if he were to have spent his funds on BTC.|
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