Rapidly growing Global Sneaker Platform The Edit LDN enters the Metaverse with Bloktopia

By August 5, 2022Metaverse
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The Edit LDN has grown 525% growth every year since 2020 & on track to deliver another 500% growth in the next 12 months, making it the UK’s no1 sneaker destination for servicing a global audience.

London, UK --News Direct-- The Edit LDN

The high-end global marketplace for sneakers, The Edit LDN is progressing into the metaverse by creating a premium store within Bloktopia’s crypto paradise. London-based founder Moses Rashid entered the brand into Harrods in October of 2021, but is now taking the sneaker community to the next stage in their purchasing journey for luxury products by setting up shop virtually.

Open: The Edit LDN metaverse shopfront
Open: The Edit LDN metaverse shopfront

“We clearly see a trend that luxury brands need a Web3 strategy, and for us, this feels like a natural fit. We're finding our audience is more digitally focussed, has an interest in Crypto and NFTs, and an increasing desire to attain product in different ways. Our partnership with Bloktopia is our first big step to executing our vision of being the most innovative player in the market ” said Moses Rashid, founder of The Edit LDN.

Moses launched the business in January 2020, and has scaled the company to new heights with a 525% growth from Y1 to Y2 & on track to deliver another 500% growth in Y3, making The Edit LDN the UK’s no1 sneaker destination for servicing a global audience.

The metaverse shop interior
The metaverse shop interior

Streetwear retailers have in recent years increasingly launched limited editions of some of their products—sneakers, but also other clothing. A number of designer labels have followed suit. That has spawned big business in the resale market, with buyers snapping up in-demand products and selling them on at a profit. Despite the higher price tag - consumers are falling over themselves to be the first to own the hottest drops. The Edit LDN have deep rooted relationships across this market to provide the most limited and exclusive items for their customers at lightning speed, plus with commercial partnerships with Harrods & Threads Styling, it’s like buying from any other store except the higher quality in customer service.

Inside view: The Edit LDN shop interior

Brands include: Jordan, Yeezy, Louis Vuitton, Fear of God, Dior, amongst others. The platform is fast becoming synonymous with speed of service, authenticity, diverse selection of secure payment methods, and first class customer service. THE EDIT LDN is a British business, scaling incredibly quickly with a huge focus on the USA. Further information visit:

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