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Show business moves to the ‘metaverse’

By October 16, 2022Metaverse
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The next door began to knock. Founded in 2021 by Turkish entrepreneurs Black Studiointeractive fun metaverse developed its new platform, Intent Land, which carries it to the universe of In Intent Land, which was developed using motion capture technology, participants will be able to watch the concerts of the artists simultaneously without getting up from their seats at home. The artists, on the other hand, will perform both in the real-world concert venue and on the virtual stage in the metaverse universe specially designed by Intent Land, with the clothes and sensors they wear on them that transmit motion data.

First event coming soon!

The first event of the process, which was designed as an innovative and pioneering project, is planned to be realized with the ticketing brand PASSO with 9 million users. Event series will continue to be held in many different areas, bringing together famous names. Black Studio Ata Güneş, founder and CEO, said, “With this technology, which changes the concepts of time, space and borders, people in different parts of Turkey and the world and in different time zones can simultaneously organize the same event from their homes or any place where they are, without the need for any additional software. We give them the opportunity to experience it. In the Intent Land Metaverse Area, we will create a space for many organizations such as concerts, sports competitions such as football and basketball, theaters, movie premieres, TV shows, stand-ups, and performing arts. We will also build playgrounds and a square where people can socialize.”

The events to be entered by purchasing NFT and Digital Tickets will be both virtual reality (VR) glasses and computer supported. Stating that they will realize many business partnerships for Intent Land this year, Güneş said, “We are advancing our partnership processes with many local and global companies, technology manufacturers and event owners, PASSO, Sense4Motion, XSense, Manus and FaceWare are some of them. We are confident that it will be an exciting experience for all of us.”
Bringing many brands in Turkey and around the world to the Metaverse and NFT universe, Black Studio has established collaborations with major advertising agencies such as Havas Istanbul, Senfonico and ME in 2022. Stating that many brands in Turkey and globally support the creation of their own special metaverse area, Güneş said, “We are implementing all the projects requested for brands on popular metaverse platforms such as Decentraland, The Sandbox, Roblox and Spatial. From NFT production to marketing and sales, we handle all moderation with our internal team. Also, in 2022, we returned from competitions such as Brandverse, Golden Spider, DotComm, VEGA and MUSE with many awards. We are doing our best to develop the Web3, Metaverse and NFT ecosystem in our region.”