According to the co-founders of The Sandbox, individual creators and brands as opposed to any centralized entity will ultimately determine the future of the metaverse.
On November 3, the team behind the Ethereum-based metaverse announced on X that it had made the sandbox map accessible to everyone, where “land” owners can publish their own experiences without the need to participate in an application process. Can do (which was required earlier).
The metaverse is now open
Starting today, landowners in The Sandbox can instantly publish experiences on the map!
We’re accelerating user-generated content to unleash the creative potential of creators like you. Let’s build the metaverse together. #ugc #CreatorsDayHK pic.twitter.com/A2E8gNI2it
Read also: The Sandbox sells $1.66M of virtual land for its Metaverse– The Sandbox (@TheSandboxGame) 3 November 2023
“Now [anyone] Can open your experience to the public [and] Make it accessible, which will increase the amount of experiences and content that people can play and discover on the platform,” Sandbox co-founder Sébastien Bourget told Cointelegraph in an earlier interview on November 2 during Hong Kong Fintech Week.
#CreatorsDayHK is live!
Livestream all major events on X or our YouTube channel: https://t.co/83NqKyOTDr
We’ve got some exciting news you won’t want to miss. Stay tuned to see what’s going to happen in the Metaverse! pic.twitter.com/ReUQahbckP
– The Sandbox (@TheSandboxGame) 3 November 2023
Borget reiterated that the notion that users can create and own content and assets in Web3 is at the forefront of the sandbox’s strategy.
“They discovered blockchain not because of the value of the asset, but because they could create content.”
Updates and a new fund in Game Maker
Sandbox said it will also update its Game Maker tool, its experience-building and testing tool, before 2024 which is set to introduce new gameplay mechanics, templates and social interactions to make content production even easier.
The company will also “re-establish” its new $100 million SAND Game Maker Fund (currently worth $36 million) next year to pursue those updates.
Borget said this will increase engagement across industries:
,[It will] We foster more engagement, more reusability, more fun and new social interactions while defining the future of music, fashion, sports, entertainment, arts and culture on the platform.
Borget said Game Maker’s tools have simplified the process for new creators getting started:
“Game Maker has been the gateway to bringing in a new breed of creators who then design new experiences and then monetize it over time by selling it to the market and introducing their own.”
Meanwhile, Arthur Madrid, co-founder and CEO of Sandbox, said the company helped brands connect with fans recently by running competitions to recreate the architecture in New York’s Times Square and The Walking Dead, among other things. Is.
The company is working to include multiplayer capabilities that will increase audience engagement. But Madrid acknowledged the difficulty in integrating massively multiplayer capabilities into the metaverse, especially on blockchains.
Royal Flushed Hold your breath and dive into the sunken district. Find your way through this underwater maze designed by Bomkus and return to the surface.
Dive in today! https://t.co/bK636FFLLW#DrBomkusTrials pic.twitter.com/8Nui4b1UKU
– The Sandbox (@TheSandboxGame) 1 November 2023
Connected: Metaverse ‘explosion’ will be driven by B2B, not retail consumers: KPMG partner
More than 400 partners have signed up for The Sandbox, including Warner Music Group, Ubisoft, Gucci Vault, Snoop Dogg, Invincible and Adidas.
However, looking ahead, Borget acknowledged that adoption of the metaverse will not begin until more defined use cases are established in virtual worlds, as incoming users are ultimately looking for memorable experiences.
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Source: cointelegraph.com