BitScan announces the launch of its crowdfunding initiative for the new blockchain loyalty token, Incent through an ICO. Starting October 1 , 2016, at 00:01 (GMT), the ICO will go on until 23:59 (GMT) on November 30, 2016. During the ICO period, the company aims to raise between $1 million to $5 million for its digital loyalty token that offers instant, transferable rewards which holds tangible value in the real world. Incent overcomes the shortcomings of existing loyalty schemes that are costly to run, have low customer satisfaction ratings and restricts the customers from redeeming it anywhere else but with the issuing business. Incent leverages the blockchain technology to offer a shared loyalty scheme where retailers can enjoy a low cost loyalty-as-a-service-solution where they are in control of the deals offered to their audience while keeping profit margins in mind. The Incent platform is delivered as an easy plugin for merchants, providing them access to a shared customer base with push marketing capabilities. The platform has already developed a proof of concept application which can be accessed here . Incent ensures instant gratification for shoppers by allowing them to receive rewards directly on their mobile phones or email. They are free to spend these Incent rewards anywhere across the whole Incent retail network, gift to others or even cash out. The reward tokens will be stored in the users’ Incent wallet, integrated into an accessible mobile app. The platform has taken a mobile-friendly approach to meet the needs of an increasingly mobile retail market, which also happens to be the fastest growing retail sector . On-board Businesses Incent draws its knowledge and insights from BitScan’s prior experience as the “#1 Bitcoin business directory” . The platform is already in talks with a number of companies interested in being part […]
